Monday, August 03, 2009

Kindness Begets Kindness

“My religion is very simple. My religion is kindness.”
- His Holiness the XIV Dalai Lama

Apparently, kindness is also the religion of online retailer Zappos.com.

Companies that uphold Cult-Brand values expect the best from their employees, because as humans, they have the intrinsic capacity to feel, contribute, and most of all, love.

At Zappos, Thursday is Random Acts of Kindness Day. Every week, three people are randomly selected to be the recipient of his or her own hit parade, complete with noisemakers, bullhorns, a royal banner and crown to be donned for the entire week.



Kindness also spreads throughout the corridors of Zappos through song. Take a listen to the Zappettes, Zappos’s female singing sensation, uplifting co-workers’ spirits in three-part harmony.



And when employees are inspired to spread kindness among each other, customers will be touched with the same.

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