Most artists don't understand branding, nevertheless embrace their most loyal fans and brand lovers. But Wyclef Jean is one artist who gets it. He has embraced the digital age and understands what branding is all about (inclusion).
In fact, Wyclef is so devoted to his fans that in honor of reaching 100,000 followers on Twitter, he performed a live acoustic concert for his "Twitt heads." He also gave fans a peak into his world by filming the concert from Platinum Sound Recording Studios.
Embracing your fans takes listening. Are you ready to hear what they have to say?
P.S. Wyclef Jean now has over 400,000 followers. When you embrace your fans, the brand prospers and grows.
http://twitter.com/Wyclef
Thank you Wyclef. This is why I like you. You're not just an artist but you care about people and your fans. I dig you 'cause you did us. ;-}
ReplyDeleteLove in return,
Pilar Bocanegra